2019-2020 Undergraduate Catalog

Major in Business Analytics (BA/BS)

66 credits

Miller College of Business core, 45 credits

ACC 201Principles of Accounting 1

3

ACC 202Principles of Accounting 2

3

BL 260Principles of Business Law

3

ECON 201Elementary Microeconomics

3

ECON 202Elementary Macroeconomics

3

ECON 221Business Statistics

3

FIN 300Principles of Finance

3

ISOM 125Introduction to Business with Integrated Computer Applications

3

ISOM 210Business Information Systems

3

ISOM 249Foundations of Business Communication

3

ISOM 351Operations Management

3

MATH 132Brief Calculus

3

MGT 300Managing Behavior in Organizations

3

MGT 491Business Policy and Strategic Management

3

MKG 300Principles of Marketing

3

Total Credit Hours:45

Business analytics core requirements

BA 305Introduction to Business Analytics

3

BA 345Data Mining for Business Analytics

3

BA 436Data Warehouse and Business Intelligence

3

BA 482Business Analytics Research (Capstone Course)

3

ECON 424Introduction to Econometrics

3

Required disciplinary analytics, 6 credits from

BA 310Data Visualization for Business Analytics

3

CIS 413Database Management Systems

3

ECON 321Advanced Business Statistics

3

ECON 330Sports Economics

3

JOUR 482Media Analytics in Practice

3

LSCM 361Simulation, Modeling, and Optimization

3

MKG 450Advanced Marketing Research and Analytics

3

Total Credit Hours:66

To pursue this program, students must have sufficient mathematical preparation to meet the prerequisite for ECON 221. The prerequisite for ECON 221 is a C or better grade in MATH 111 or a passing grade (D- or better) in MATH 132, MATH 161, MATH 162, MATH 165, or MATH 166 and a C or higher grade in ISOM 125. MATH 132 simultaneously substitutes for the University Core Curriculum math requirement.

Total Credit Hours: 66